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Tips on Purchasing Branded Lip Balms
Benefits of Using Lip Balms: Why It Makes the Perfect Gifts
The main benefit of using lip balm is to improve lip hydration. The skin on your lips is thinner than the rest of your face, meaning it requires extra care. During colder weather, lips are more prone to cracking, making lip balm an essential ally.
Additionally, keeping your lips hydrated brings other advantages: it enhances their appearance, provides extra protection from external factors, and helps prevent premature ageing.
From a marketing perspective, a branded lip balm offers a cost-effective, durable gift that fits in almost any pocket.
This makes it ideal for promoting your brand, as your logo will be visible to many people. Its affordability allows you to produce a large quantity, and every time it's used, your logo will be seen, leaving a positive impression as it’s a product centred on personal care.
5 Occasions to Gift Branded Lip Balms
- Events: At trade fairs or conferences, stand out by offering a more original gift that ensures attendees leave with a great memory of your company.
- With a Purchase: As an inexpensive gesture, you can include lip balm with every order for a certain period to pleasantly surprise your customers.
- In-Store Promotions: Similar to the above, you could attract new customers with offers like, “Get a free lip balm with your next purchase.” Not only will this boost sales, but it will also increase your brand's visibility.
- Outdoor Activities: For winter events, provide all attendees with a lip balm to show you care about their well-being.
- Welcome Pack: In addition to backpacks, pens, notebooks, and other office supplies, include lip balm in welcome packs for new employees.
Recommended Products to Create a Wellness Pack
Lip balm pairs perfectly with two types of products:
Wellness Products: Given the purpose of lip balm, we recommend pairing it with printed candles, which are an affordable corporate gift ideal for spas or beauty centres, and pocket mirrors, which are practical and suit the same type of business.
Winter Essentials: Due to the seasonal nature of lip balm, promotional blankets make an excellent companion gift. If the focus is more on health-related giveaways, check out our pharmacy gift ideas and dental clinic merchandise.
Frequently Asked Questions About Personalised Lip Balms
Can I order just one personalised lip balm?
It’s not possible to place such small orders. Minimum order quantities are always required because, as these are special productions, the cost of producing such a low quantity would be very high. For this reason, we must set this specification. For this particular category, you can order a minimum of 25 personalised lip balms. You can check this information on each product page. Additionally, we’d like to mention that quantity discounts are available.
When is it best to give away lip balms?
The ideal time to distribute lip balms is during winter, as the cold weather causes skin to dry out more. However, this promotional gift can be used all year round because it’s also useful for sun protection, and many people carry one with them daily. Therefore, they are still a great fit for corporate campaigns outside the colder months.
How do you personalise the lip balms?
The lip balm, which typically comes in a small rounded or square container, usually features the logo on the top. For branded lip balms in stick form (similar to lipstick), the design is printed on the side. The printing techniques used can include tampography, digital printing, or even laser engraving (depending on the selected model). This allows for a variety of final results to suit all types of preferences.
Why give a lip balm as a gift?
Giving branded lip balms as a corporate gift is a great option because their small size makes them practical for everyday use in a handbag, toiletry bag, or backpack. Additionally, due to their functionality, they are used multiple times a day, increasing the visibility of your logo significantly. Moreover, as a product designed for care and well-being, it shows your customers that you care about their welfare.