Recommendations for Purchasing Branded Towels
Choose the most suitable towel for your audience
Before selecting the softest model or the most eye-catching design, think about which size is most appropriate:
- Hand Towel: Typically 40 x 60 cm, this is one of the most popular sizes for use in bathrooms in restaurants, offices, or at home.
- Face Towel: Smaller, around 30 x 30 cm, these are softer and more delicate as they are intended for drying the face, requiring extra gentleness.
- Bath Towel: Standard size, around 70 x 140 cm, designed for the body, making them ideal for hotels and spas.
- Beach Towel: Larger sizes (80 x 160 cm, or even 100 x 180 cm) as they are spread out on sand or grass. They are thicker, more absorbent, and often have colourful designs.
- Sports Towel: Small and compact (40 x 80 cm), made for wiping away sweat during exercise. Lightweight and perfect for the gym.
- Sarong Style: A trendy option, allowing users to dry off while also wearing it as beachwear.
Do you know which towel is best for your audience? Then, discover the best material for your gift:
- Cotton: Known for softness and absorbency, it’s recommended for bath and beach towels.
- Microfibre: A synthetic material that is absorbent and quick-drying, making it perfect for sports.
- Polyester: Durable, quick-drying, and affordable, it is suitable for water sports or outdoor activities.
- RPET: Similar to polyester but eco-friendly, as it’s made from recycled PET plastic bottles.
Lightweight, medium, or heavy weight… what difference does it make?
Just as with bags, it's important to consider the towel's weight before placing your order.
Lightweight (200 to 300 gsm): This makes the towel light and affordable, ideal for bulk purchases to reach a wider audience.
Medium Weight (300 to 500 gsm): These provide a balance, with good absorbency without being too heavy, making them suitable for gyms or events.
Heavy Weight (over 500 gsm): These are the thickest, most absorbent, and highest quality towels, perfect for beach or hotel use.
An Ideal Gift for Summer Marketing
During the warmer months, one of the most visible promotional items for a brand is a printed towel. This is because the logo is displayed for hours in high-traffic areas, like the beach.
For greater impact, use vibrant colours and make the most of the large print area to showcase your logo across the accessory. Opt for lightweight models to keep your campaign cost-effective.
These towels are also ideal for hotels, spas, gyms, beauty centres, and other businesses, making them adaptable to various audiences and brand images.
Wash your towels properly to extend their lifespan
It’s important to follow certain washing and drying guidelines to keep your towels in top condition for longer.
Regardless of the material or logo application method, wash towels in cold or lukewarm water using a mild detergent, and avoid harsh bleach products. Ideally, dry them at a low temperature or air dry; cotton towels can be dried at a medium temperature to restore their softness.
As for ironing, always avoid ironing over the logo to prevent damage.
Finally, avoid using fabric softeners on cotton towels, and check for specific cleaning instructions for RPET towels. Please contact us for advice if you have any questions or need further information.
Choose an Original Branded Towel!
We offer a wide range of promotional towels in our catalogue. Here are some ideas to help make your promotional campaign more successful:
Consider this model, one of the bestsellers for its affordability, designed specifically for sports use.
For a high-quality gift, this branded towel is a perfect choice, made from organic cotton, providing softness and durability.
If you want to make a striking impact, this model is high-quality and multifunctional.
For summer, we also suggest branded beach towels to achieve excellent visibility for your logo.
Frequently Asked Questions About Promotional Towels
Which companies benefit most from ordering branded towels?
Promotional towels suit a range of brands, especially those that want to give their audience a practical and appreciated item. They are a natural fit for spas, hotels, and gyms, where guests or clients use them regularly. Branded towels also enhance the company’s image, providing a unified, professional look with customised items that reflect the brand. During summer, these towels make an ideal customer gift as they’re perfect for trips to the beach or pool—especially popular in the warmer months.
What methods are used to personalise towels?
We offer several techniques for adding your logo, with options available based on towel type:
-Screen Printing: A budget-friendly, simple method that produces vibrant results in one or multiple colours.
-Embroidery: A classic approach suitable for textiles, providing a polished, professional finish.
-Transfer Printing: This technique is ideal for integrating logos seamlessly into towels for enhanced durability and a high-quality appearance.
How long does delivery for branded towels take?
Delivery for embroidered or printed towels typically takes 5 to 7 business days from confirmation of the final design proof. For faster shipping, we also offer an express option, though this is limited to select products. Standard shipping is free to mainland Spain and the Balearic Islands. Additionally, we offer discounts for larger orders, with more savings as the volume increases.
Is there a minimum order for towels with logos?
Yes, the minimum order quantity for branded towels is 25 units (this may vary by model and applies to other summer items as well, like branded sunglasses or caps). This minimum is in place due to our specialised production equipment, which makes smaller batches more costly to produce. If you have questions or need a customised order size, please reach out to us by phone or email.
What other summer gifts pair well with branded towels?
This depends on your campaign and audience, but a great option is to pair towels with other beach-friendly gifts, like inflatable beach balls, branded water bottles, or a customised beach bag to create a complete summer set. Other good choices include flip-flops (for a budget-friendly option), caps, or sunglasses. Think about what will resonate most with your audience to create the perfect gift bundle.
Why order your custom towels from Gift Campaign?
We offer an extensive selection of towels in a variety of materials and styles. Our high-quality printing ensures your logo will stay vibrant and last through multiple uses. Our team is available to assist with any questions about your order, and as mentioned, standard delivery is always free of charge.